Ep. 39 - What You Need to Know About the New Glow-in-the-Dark Firefly Petunia

The Firefly bioluminescent petunia has captured attention both inside and outside the floriculture industry for its ability to bring natural illumination into homes and gardens. But where did it come from, how is it changing the game in plant genetics research, and perhaps most importantly, when and how will growers and consumers be able to find it? In this episode, I talk to the team at Rooted in Solutions, the exclusive licensed distributor of the plant in North America through a partnership with Light Bio. Rooted in Solutions is led by industry veterans Susie Raker and Casey Stanton of Raker-Roberta’s Young Plants in Michigan, along with Jim Devereux of Green Fuse Botanicals in California.